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Exceptional Magician & Mentalist for Corporate Events & Private Parties
We are a professional entertainment company specializing in magic and mentalism performances for corporate events, private parties, and special occasions. With over 13,000 corporate shows performed across 20+ countries, our founder Gene Urban has established himself as a globally recognized entertainer who combines technical skill with engaging performance artistry. Our unique approach integrates motivational training techniques with magical experiences, creating memorable interactions that resonate with diverse audiences.

We maintain strong industry connections through partnerships with prestigious venues like The Magic Castle and Hyatt Regency Scottsdale, while delivering customized entertainment solutions that exceed client expectations. Our team's expertise extends to presentation skills training, having worked with Fortune 500 companies and academic institutions including USC and Loyola Marymount University.
Hanging out wiht the Champ Performing at a Gala fundraiser Trade show magic at regional and national shows Wedding Magic is the best Let's Magic Magic Happen at Your Party or Event
Services
Corporate Event Magic Close Up Magic Presentation Skills Training Private Party Magic Mentalism Shows Wedding Entertainment Trade Show Performances Motivational Training Parlor Magic Interactive Entertainment
Served areas
  • Santa Barbara, Ventura, Oxnard, Goleta, Santa Ynez, Carpenteria, San Luis Obispo
Highlights and features
  • We have performed 13,000+ corporate shows across 20+ countries
  • Our founder teaches presentation skills at USC and Loyola Marymount University
  • We combine magic with motivational training techniques for unique experiences
  • Our clients include Fortune 500 companies like Microsoft and Merck Pharmaceuticals
  • We maintain partnerships with prestigious venues including The Magic Castle
Associations and certifications
  • Academy of Magical Arts, Society of American Magicians, International Brotherhood of Magaicians
What people say
Unbelievable Astonishing Best I've ever seen Outstanding job Magical evening
Services
Corporate Event Magic
Our corporate magic performances combine technical mastery with business acumen to create memorable experiences for trade shows, product launches, and company events. With 13,000+ corporate shows performed globally, we deliver customized entertainment that aligns with brand messaging while engaging diverse professional audiences through interactive magic experiences.
Presentation Skills Training
This unique training program integrates magic techniques with communication principles to develop confident, impactful speakers. Drawing from 13,000+ presentations and teaching experience at USC, we help professionals master audience connection, message delivery, and stage presence through practical exercises that transform presentation effectiveness for business professionals.
Close Up Magic
Intimate magic performances designed for social gatherings and networking events create personalized experiences that astonish guests. With expertise in sleight of hand and mentalism, we engage audiences through interactive effects that make attendees feel like active participants in the magical experience during cocktail receptions and dinner events.
Private Party Magic
Customized magic experiences tailored for birthdays, weddings, and special celebrations create lasting memories for guests of all ages. Our adaptable performance style suits various private events including milestone birthdays, wedding receptions, and family gatherings where we create magical moments that become cherished stories for hosts and attendees.
Mentalism Shows
Psychological performance art that combines mentalism techniques with entertainment creates astonishing experiences that challenge perceptions. Through interactive demonstrations of apparent mind reading and prediction, we deliver thought-provoking entertainment that engages audiences while maintaining ethical boundaries in professional performance settings.
Questions
What types of events do you perform at?
We perform at corporate events, trade shows, private parties, weddings, milestone birthdays, product launches, and academic conferences. Our adaptable style suits both formal galas and casual gatherings.
How far in advance should I book?
We recommend booking 3-6 months in advance for corporate events and 1-3 months for private parties to ensure availability for your specific date and location.
Do you offer customized performances?
Yes, we create tailored experiences that align with event themes, brand messaging, and audience demographics. Our background in corporate presentations allows us to integrate specific content into magical performances.
What areas do you serve?
Based in Santa Barbara, CA, we perform locally and travel internationally. We maintain strong connections in Arizona (Scottsdale/Phoenix), Los Angeles, and regularly perform at The Magic Castle in Hollywood.
Can you accommodate large groups?
Yes, we adapt performances for audiences of all sizes through strolling magic for large events and focused shows for smaller groups. Our corporate experience includes entertaining thousands at global conferences.
What makes your presentation training unique?
We use magic as a teaching tool to demonstrate communication principles. This hands-on approach helps professionals understand audience connection, message delivery, and engagement techniques through practical, memorable experiences.
Videos
Reviews (13)
Kat Leong Townsel
Oct 10, 2021 Report
We hired Gene for a corporate rooftop dinner. Gene did his act while "strolling" the crowd all evening. He was professional, fun and engaging and we had several attendees remark what a great addition he was to the evening. Would definitely recommend Gene!
Bill Milne
Jun 18, 2018 Report
Over the years we've had Gene perform at both personal and company parties. No matter the event, he was the hit of the party. Friends even ask when RSVPing if the magician will be there. Even though he's moved to Santa Barbara, we keep bringing him back to Scottsdale. He's become like family to us.
Patrick Holcombe
May 16, 2018 Report
My experiences with Gene Urban's magic has always be awe inspiring. Gene has the ability to connect with individuals and groups in the most personal way, creating an intense yet positive magical experience. I give my highest recommendation to Gene for his magical and entertainment skills. He never disappoints.
Gene Urban
Apr 05, 2018 Report
We met Gene at a fundraiser and got his card. Since then, we've hired him for several events and parties. Our guests simply love him and ask if "the magician" will be back this year. If you are having a party, I promise you Gene will help make it extra special.
Tracie K.
Oct 21, 2017 Report
Gene was a fantastic addition to our event. Hes incredibly talented and easy to work with. Everyone LOVED him. He was the highlight of the evening.
Glenn L.
Sep 25, 2016 Report
Gene was fantastic. Our guests were surprised and delighted. Gene is a pleasure to work with and we would happily recommend him to others. Thank you Gene.
Maria H.
Aug 20, 2016 Report
Gene was awesome! The guests, and most especially the bride, were in awe of his magic! I highly recommend Gene for any event, he certainly made my daughter's Bridal Shower very special and entertaining!
Lou B
Jun 16, 2009 Report
Gene Urban has been our magician of choice for corporate and private events for over a decade - he simply has no equal.
Amy Z.
Nov 25, 2007 Report
Simply stated... He was awesome. I was impressed not only with his magic but his ability interact with the guests in a professional, intelligent manner. I highly recommend Gene Urban!
Microsoft Corporation
We are still talking about the creativity of your show and the extraordinary power or influence you had over the audience.
Merck Pharmaceuticals
Thank you for coming through with flying colors and we look forward to working with you again in the future.
Arizona State University, College of Business
Your magic at the 32nd Annual Purchasing Management Program was great! A good indication of your success was the number of times throughout the week participants referred to your work.
IBM Executive Council
There were many wonderful comments about the entertainment value of your Urban magic and coming from a notoriously touch audience that is high praise indeed.